Brit Market dodges Brexit to grow 2% on the Costa Blanca in 2019
Written by Cool FM 97.4 on February 8, 2019
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Article Written & Published in Spanish By:Diario Informacion
Translated by Google from Spanish to English
British tourism dodges Brexit and will grow 2% on the Costa Blanca this year
A report from the Generalitat presented at the Sectorial Conference in Madrid foresees an increase in turnover of 4%
British tourists in the pool of a hotel in Benidorm, the main destination of the United Kingdom. DAVID REVENGA
The English company Jet2.com programs 1.4 million places with origin or destination in the province between April and October.
The tourist sector of the Costa Blanca has started the year optimistic and without trace of the supposed negative effects of Brexit , to the point that for this season and according to the data handled by Turisme Comunitat Valenciana, made public by the regional secretary Francesc Colomer in The Sectoral Conference on Tourism held in Madrid, the forecast on British tourism is to grow by 2% in terms of visitor arrivals, but 4% in profitability, since hotels will be able to raise prices.
Benidorm, according to the data it manages, Hosbec closed January with an average occupancy of 75%, and 37% of its tourists were British , market leaders although they dropped six points.
For its part, the English airline Jet2.com already commercializes the new schedule of flights for the next high season (April / November) at the Alicante-Elche airport , where since last year it has its training center for all of Spain, in concrete in the old terminal 2 next to the control tower.
Jet2.com plans to grow 8% with a total of 1.4 million seats, 110,000 more than last year, between Alicante and the nine cities of the United Kingdom with which it has direct flights: Leeds, Manchester, Glasgow, Edinburgh, Belfast, East Midlands, Newcastle Birmingham and London-Gatwick.
Jet2.com, which since May 2018 has its headquarters in Spain located in El Altet, also bet heavily on flights this winter, increasing the offer of seats this season by almost 13%, to exceed 400,000.
During the Plenary Session of the Tourism Sectoral Conference the closing of 2018 and the tourism prospects for 2019 were analyzed.
Colomer said that 2018 “has been a positive year, with some dynamic tourist arrival results”, although he added that “we should not be satisfied with the results, we must continue working to improve things “.
According to Colomer, “the data show that the growth of international tourism in the Valencian Community has been higher than the Spanish average” in 2018, and recalled that “it is not about just tourists, the important thing is to work to increase profitability, the deseasonalization, or the consumption of products beyond the sun and beach, which is the model we are working on”.
Regarding the perspectives of 2019, the regional secretary said that “everything points to that we will maintain results” and explained that “the Valencian Community is located at a very high bar that we must maintain despite situations such as Brexit”.
Colomer stressed that “we have addressed this new scenario since the zero hour creating a Brexit monitoring commission”, and noted that after the last monitoring commission, held at the end of last December, “we moved a message of tranquility because the strength of the tourist sector of the Valencian Community makes us optimistic, in spite of the administrative decisions that may come”.
Although a negative scenario for tourist interests is not expected, Francesc Colomer recalled that “from Turisme we are working on planning before Brexit, which consists of reinforcing the operational plan in the British market, not only in the holidays, but also in the segmentation of demand seeking public with greater purchasing power, in addition to taking care of our consolidated offer of sun and beach, but also our cultural, gastronomic, experiential and more qualified offer, “said the regional secretary.
Belgian tourism left 527 million last year
Turisme Comunitat Valenciana continues with the promotion of the tourist offer in the international scope. Until Sunday he is present at the “Salon des Vacances” in Brussels, the most important touristic event in Belgium, with 61 years of experience.
The Community participates in the Turespaña stand next to Benidorm. In 2018, the Costa Blanca received 537,004 tourists from Belgium, who disbursed more than 527 million euros, according to the Turisme data.