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Fray Bentos Launches Vegetarian Pie in a Tin

Written by on March 7, 2019

Fray Bentos Launches Vegetarian Pie in a Tin

Fray Bentos, makers of the iconic tinned meat pie, has gone vegetarian for the first time in its 140-year history.

The brand, founded in 1881 and owned by Baxters since 2011, is launching its first ever meat-free snack – with hungry customers able to pick one up for just £1.

The Vegetarian Balti is packed with potato, onion, red pepper, tomato, carrot and peas in a spicy balti sauce, topped with puff pastry, and is ready to eat after 25 minutes in the oven.

For Fray Bentos, which was founded in 1881, it’s a landmark departure from meatonly offerings, with a range that currently includes Steak and Kidney, Minced Beef and Onion, Just Chicken Pie, Chicken & Bacon and Chilli Beef Pie.

The brand claims to be responding to demand from customers and has followed in the footsteps of Greggs, which introduced its controversial – and surprisingly popular – vegan sausage roll on January 3 to mark the beginning of Veganuary.

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